HISTORY
Our family history as jewelers goes
back almost 100 years. My dad's Uncle John Davis enrolled
in the Elgin Watch School in Elgin Illinois in 1919. My
dad, Edward Beets began training under Uncle John in 1939.
Around 1949, he put in his own jewelry store and ran it
until 1974. Ed & Billie Beets then took over the family
jewelry store and have been making jewelry ever since.
We began our wholesale business in 1985. We created many
copyrighted designs and trademarked collections. Amys
Collection TM, Andys Collection
TM, Birthstone Elegance TM.
We recently designed a wildlife collection and trademarked
Lucky Buck Club TM, and our Mississippi
Magnolia Collection.
"See How We Make Jewelry"
CLICK
HERE
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Broad Street Location
The Factory & Designer Store
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Amy
& Andy
Our Birthstone
Collections
Registered Trademarks
After
many years of designing, we have created the largest and best
birthstone line anywhere. Over 100 styles to choose from. All
birthstone styles are manufactured right here in our own factory.
AMY'S
COLLECTION TM
Amy's collection is a registered trademark of Southern
Designs. Named after our daughter, this is a collection of young
girl's birthstone jewelry. Pendants, earrings and rings are available
in genuine and synthetic stones.
ANDY'S
COLLECTION TM
Andy's collection is a registered trademark of Southern
Designs. Named after our son, this is a collection of gent's birthstone
jewelry.
BIRTHSTONE
ELEGANCE TM
Birthstone Elegance is a registered trademark of Southern
Designs. This is a large collection of ladies birthstone jewelry,
rings, pendants and earrings.
Dia' Monet TM
Dia' Monet is a very high quality simulated stone mounted in 10kt.
gold. This stone has
a hardness of 8.5. It can also withstand temperatures up to 1200
degrees and is faceted on a diamond wheel just like a genuine
diamond. This gives the stone a truly, diamond - like appearance.
The side stones are high quality simulated birthstones. Unlike
traditional birthstone styles , we put the
birthstones on the side and Dia' Monet in the center giving the
ring the look of an expensive diamond ring.
